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MobilityRE.com - Lead Distribution Options and Rules

Lead Distibution Rules

Lead Distribution Rules | how it works

Rules
  1. Lead Distribution
  2. Auto Outside and Inside Leads
  3. Manual Outside and Inside Leads
  4. Manual Outside but Auto Inside Leads
  5. Auto Outside and Only listing Inside Leads
Options
  1. Agent Listing Lead
  2. Next day keyword only lead distribution

Auto Outside and Inside Leads

Inside Listing: In this type of rule the inside listing lead representing a specific listing agent in the brokerage will receive the lead. The lead will only be assigned to that specific listing agent if it is a unique lead. Leads will be assigned to the listing agent.

Outside Listing: The outside listing lead will follow the round robin lead distribution.


Optional: Next Day Auto Outside and Inside Keyword Only Leads

Note: This rules requires no agents to be selected on the Distribution Leads on the keyword admin dashboard.

Manual Outside and Inside Leads

Inside Listing: In this type of rule the inside listing lead representing a specific listing agent in the brokerage will receive the lead. The lead will only be assigned to that specific listing agent which is selected by the brokerage if it is a unique lead. Leads will be assigned to the listing agent.

Outside Listing: The outside listing lead will follow the round robin lead distribution according to the selected agents. If no agents are selected the round robin lead distribution will be applied to all the agents in the brokerage.


Optional: Next Day Manual Outside and Inside Keyword Only Leads
Note: This rules requires agents to be selected on the Distribution Leads on the keyword admin dashboard.

Manual Outside but Auto Inside Leads

Inside Listing: In this type of rule the inside listing lead representing a specific listing agent in the brokerage will receive the lead. The lead will only be assigned to that specific listing agent if it is a unique lead. Leads will be assigned to the listing agent.

Outside Listing: The outside listing lead will follow the round robin lead distribution according to the selected agents. If no agents are selected the lead will be not be assigned.


Optional: Next Day Manual Outside but Auto Inside Keyword Only Leads
Note: This rules requires agents to be selected on the Distribution Leads on the keyword admin dashboard for outside listing lead to the assigned.

Auto Outside and Only listing Inside Leads

Inside Listing: In this type of rule the inside listing lead representing a specific listing agent in the brokerage will receive the lead. The lead will only be assigned to that specific listing agent if it is a unique lead. Leads will not be assigned to the listing agent.

Outside Listing: The outside listing lead will follow the round robin lead distribution according to the selected agents. If no agents are selected the lead will be not be assigned.


Optional: Next day Auto Outside and only listing inside Keyword only Leads
Note: This rules requires agents to be selected on the Distribution Leads on the keyword admin dashboard for outside listing lead to the assigned. Definition

Lead Distribution* Distribution rule that follow round robin lead distribution varied by distribution type chosen. Round robin lead distribution* Is automatic lead assignment where the agents are selected in an alphabetical sequence. For instance if there are agents A,B and C in the office the lead will first be assigned to A then B and then C and back to A.

Keyword* Is a unique string that represents an agent or a brokerage.

Lead* Represents a specific client that has inquired on that specific keyword.

Outside Listing* Property listing that do not represent any agents in the brokerage in that specific board.

Inside Listing* Same as Agent Listing Lead. Property listing representing a specific agent in the in that brokerage who owns the listing.

Listing agent* Same as Agent Listing Lead. Property listing representing a specific agent in the in that brokerage who owns the listing. Listing agent represents the seller of the listing.

Agent Listing Lead* Property listing representing a specific agent in the brokerage in that specific board that owns the listing.i.e Inside Lead

Manual* Selected agents on a brokerage.

Assigned Lead* Lead that has been previously assigned to a specific agent in the brokerage.

Unique Lead* Leads that has not been previously assigned to any agents in the brokerage.

Keyword only lead* keyword lead generated with just the keyword entered without any specific house number.

Next day keyword only lead distribution* Keyword only lead that has not been assigned the previous day will get assigned according to the specific distribution rules selected.